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The CustomScoop Advantage

A pioneer in the online news monitoring industry, CustomScoop has been providing fast, accurate media monitoring to clients since 2000. Our proprietary technology keeps our clients informed about traditional and social media.

We customize each client account to deliver meaningful media intelligence to make our customers more effective and efficient. With a database that includes hundreds of thousands of newspapers, magazines, web sites, blogs, podcasts, and more, you can be confident in your results.

Customized Solutions

» Public Relations
Timely reports coupled with valuable analysis tools enable corporate communicators and PR agencies to communicate more effectively.
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» Government / Public Affairs
Monitor traditional media, blogs, and even government web sites to maintain an edge in issue advocacy campaigns.
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» Competitive Intelligence
Follow what your competitors are doing by tracking their news coverage and participation in social media.
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» Sales & Business Development
Track news and blog posts to discover new leads or advance relationships with existing prospects.
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» Solution Providers
Agencies and vendors can deploy a white label version of our service to offer to their own customers.
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ClipIQ

Sophisticated search technology monitors traditional and social media 24/7 and delivers results by email and to a personal online dashboard.
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BuzzPerception

Our expert analysts work with you to provide customized written reports about traditional and social media topics of interest to the client.
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Media Bullseye

eCommerce in Your Face(book)
Facebook started in a few Boston colleges, with students making up all the users. Today, at more than 500 million users, the social networking giant is offering their Universities Page to students, offering deals and tips for students. From Eddie Bauer...

Radio Roundtable: Twitter’s breaking news…again!
This week, Jen Zingsheim was joined by co-host Mark Story for a lively discussion on Twitter breaking the news about the Discovery Channel shooter, the decline in customer service (and how that relates to nurturing social media fans), and whether social...

Gender and the Podium (and Other PR Blog Jots)
Last year, a meme developed questioning why there weren’t more female speakers at the top social media and tech conferences. I wrote about the issue for Media Bullseye, arguing that placing the onus of fixing the problem entirely on women themselves...

Company News

Survey Says...
Every year, CustomScoop surveys its clients, to see what we're doing right and where we can improve. We've recently sent...

Reputation Vampires
Sometimes, the need to monitor from a reputation management perspective hits really close to home. We recommend clients use our...

CustomScoop's New & Improved Analytic Charts
As the leaves continue to dazzle us here in New England with their vibrant colors, our Dev Team has added...

CustomScoop Blog

The Professional Services Division
I've written before about how our internal team of analysts uses CustomScoop's ClipIQ service, so I thought I'd take this...

How To: Customize Using Tags
One of the most useful features in ClipIQ that our Professional Services analysts use is the custom tagging feature. Pairing...

How To: Tackle a Mountain of Clips
CustomScoop's Professional Services Group--our in-house team of analysts--reviews thousands of clips a week for clients. Although each client is different, one task that has to be tackled daily is to review clips and produce reports for clients, using CustomScoop's ClipIQ service. The team of analysts uses the Team edition, our most robust version of ClipIQ.

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